GELITA Highlights Collagen Proteins for Wellness and Active Nutrition
GELITA is inviting food and beverage professionals attending the IFT FIRST Annual Event & Expo, taking place from July 12–15, 2026, to visit booth #3214 and explore how collagen-based ingredients can help brands address growing consumer demand for wellness-focused and protein-enriched products.
Centered around the theme, "Be Active! Rethink Protein. Elevate Active Nutrition with Collagen Peptides," GELITA will present a range of scientifically supported ingredient solutions designed to help manufacturers develop food and beverage products that combine nutritional benefits with appealing taste, texture, and functionality.
Consumers today are taking a more preventative and lifestyle-oriented approach to health, creating increased demand for products that promote active living, healthy aging, weight management, and overall wellness. Additionally, changing dietary behaviors associated with GLP-1 therapies are driving interest in nutrient-dense products that provide enhanced nutrition in smaller serving sizes. This shift presents manufacturers with the challenge of creating products that are both highly functional and enjoyable to consume.
"GELITA enables manufacturers to rethink the role of protein in product development," said Angie Rimel, Marketing Communications Manager – North America. "Our collagen peptides and gelatin solutions help brands create wellness-oriented foods and beverages that deliver meaningful functional benefits without compromising on taste, texture, or consumer experience."
Be Active! Rethink Protein.
From functional beverages and protein bars to gummies and better-for-you snacks, GELITA's collagen-based ingredients support manufacturers in developing products aligned with today's key consumer preferences:
Centered around the theme, "Be Active! Rethink Protein. Elevate Active Nutrition with Collagen Peptides," GELITA will present a range of scientifically supported ingredient solutions designed to help manufacturers develop food and beverage products that combine nutritional benefits with appealing taste, texture, and functionality.
Consumers today are taking a more preventative and lifestyle-oriented approach to health, creating increased demand for products that promote active living, healthy aging, weight management, and overall wellness. Additionally, changing dietary behaviors associated with GLP-1 therapies are driving interest in nutrient-dense products that provide enhanced nutrition in smaller serving sizes. This shift presents manufacturers with the challenge of creating products that are both highly functional and enjoyable to consume.
"GELITA enables manufacturers to rethink the role of protein in product development," said Angie Rimel, Marketing Communications Manager – North America. "Our collagen peptides and gelatin solutions help brands create wellness-oriented foods and beverages that deliver meaningful functional benefits without compromising on taste, texture, or consumer experience."
Be Active! Rethink Protein.
From functional beverages and protein bars to gummies and better-for-you snacks, GELITA's collagen-based ingredients support manufacturers in developing products aligned with today's key consumer preferences:
- Wellness-Focused: Scientifically supported ingredients that promote active lifestyles, healthy aging, mobility, and beauty-from-within benefits.
- Protein-Enriched: Advanced collagen solutions that facilitate protein fortification while preserving desirable texture and sensory characteristics.
- Sugar-Conscious: Ingredient technologies that enable reduced-sugar formulations without sacrificing taste or consumer satisfaction.
- Healthy Indulgence: Products that successfully combine nutrition and functionality with the sensory experience consumers desire.
Visitors to the GELITA booth will have the opportunity to learn how collagen peptides and gelatin can create new possibilities within the functional food and beverage sector while addressing the increasing demand for convenient, nutrient-rich products.
Elevating Active Nutrition with OPTIBAR
As consumer demand for convenient, protein-packed snacks continues to rise, product developers face persistent challenges related to texture, binding performance, and sensory quality. GELITA's OPTIBAR collagen protein solution helps manufacturers optimize protein formulations by enhancing protein content while improving texture, structure, and overall eating experience.
For applications such as cereal bars, granola bars, and high-protein snack bars, OPTIBAR addresses common formulation challenges, including stickiness, brittleness, and undesirable flavors, helping brands create active nutrition products that encourage repeat purchases.
Functional Collagen Peptides for Beverage Applications
Interest in active nutrition beverages continues to grow as consumers seek convenient solutions to support their wellness goals throughout the day. GELITA's Bioactive Collagen Peptides (BCP) provide beverage manufacturers with the flexibility to develop functional drinks that support beauty-from-within, mobility, and active lifestyles, while also offering clean-label advantages and formulation versatility.
Elevating Active Nutrition with OPTIBAR
As consumer demand for convenient, protein-packed snacks continues to rise, product developers face persistent challenges related to texture, binding performance, and sensory quality. GELITA's OPTIBAR collagen protein solution helps manufacturers optimize protein formulations by enhancing protein content while improving texture, structure, and overall eating experience.
For applications such as cereal bars, granola bars, and high-protein snack bars, OPTIBAR addresses common formulation challenges, including stickiness, brittleness, and undesirable flavors, helping brands create active nutrition products that encourage repeat purchases.
Functional Collagen Peptides for Beverage Applications
Interest in active nutrition beverages continues to grow as consumers seek convenient solutions to support their wellness goals throughout the day. GELITA's Bioactive Collagen Peptides (BCP) provide beverage manufacturers with the flexibility to develop functional drinks that support beauty-from-within, mobility, and active lifestyles, while also offering clean-label advantages and formulation versatility.
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