M·A·C Cosmetics Commits to Racial Equity: Juneteenth Partnership, Donations, and Inclusive Initiatives

In line with its ongoing dedication to promoting racial fairness, M·A·C Cosmetics showcased its support for Juneteenth by making a $100,000 USD donation from M·A·C VIVA GLAM to extend its partnership with Race Forward. This contribution will aid Race Forward in their pursuit of advancing racial justice in policies, institutions, and culture throughout the United States.
 
Additionally, for the third consecutive year, M·A·C sponsored and provided artistic assistance backstage for Broadway Celebrates Juneteenth, a complimentary open-air concert organized by the Broadway League that honors Black Broadway performers. Gain exclusive access to behind-the-scenes moments of the event by joining M·A·C backstage.
 
M·A·C's dedication to racial equity goes beyond Juneteenth. The brand remains steadfast in fostering a more equitable work environment and recently celebrated the fifth year of its collaboration with Howard University's 21st Century Advantage Program (21 CAP). Through internal groups like The M·A·C Movement, employees unite to share their voices and collectively drive positive change within the organization. Moreover, M·A·C continues to prioritize inclusivity by ensuring that its products cater to all skin tones and by striving for diverse representation across its campaigns, both in front of and behind the camera.