Daily CSR
Daily CSR

Daily CSR
Daily news about corporate social responsibility, ethics and sustainability

Israeli Entrepreneur Creates Zeekit – A Digital Trail Room For The Online Shoppers



03/29/2017

The shoppers can now replace the models that don the clothings for display in online purchases.


Dailycsr.com – 28 March 2017 – The online shopping trend has caught up now being “more prevalent than ever”, although there still some issues that bother the shoppers, mainly concerned with the sizing that affects the fitting of the products.
 
Often, shoppers wonder before placing any order if the product that appear on the screen as a fabulous one will in reality look equally good on them. Therefore, Yael Vizel, an entrepreneur as well as an engineer, created Zeekit app in association with the “Alon Kristal and Nir Appleboim”, fellow graduates from “Technion-Israel Institute of Technology”.
 
Zeekit provides a web platform containing an “image-processing algorithm” which allows the shoppers to try their clothing options before they place an order. In this manner, the latter can be sure about the looks of the products once they don it, whereby the return options can potentially be reduced to a great extent.
 
Furthermore, Janet Groeber added:
“The app also searches online for items based on the user’s preferences. As a web platform, Zeekit can work within physical stores and publications, which can incorporate Zeekit’s ‘Try It On’ button”.
 
Vizel, so far, has bagged quite a few recognition, whereby:
“…she was named a 2014 Ramon Breakthrough winner for Israeli entrepreneurship, which included attending the Excellence Program at Stanford University’s business school. Zeekit was also named a winner in Israel’s Smart2Up competition for the most promising startup”.
 
References:
nrf.com