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Daily CSR
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Viatris Champions Global Mental Health Awareness and Innovative Care in 2024



10/21/2025


At Viatris, we recognize that mental health is a vital component of overall wellbeing. This World Mental Health Day, we take time to reflect on the collective efforts of our global teams and partners who continue to raise awareness, improve access to care, and foster greater understanding for people living with mental health conditions.

Throughout 2024, our initiatives focused on four key areas: raising awareness, educating and training healthcare professionals, collaborating with governments and institutions, and advancing research and treatment development.

Promoting Awareness
  • We supported “Tear Away the Silence,” a live podcast series by mentl, a mental health advocacy platform in the United Arab Emirates. The campaign reached about 5.5 million people, helping to challenge stigma and empower individuals on their mental health journeys.
  • In Türkiye, we partnered with the Association of Psychiatric Sciences and Research (PiBAD) on the “Hayata Varım” Mental Health Awareness Campaign, aimed at breaking down barriers to mental healthcare.
  • We continued our backing of the Yellow September Campaign in Brazil, “Love Me, Love Myself,” in collaboration with the Brazilian Association of Family, Friends and People with Affective Disorders (ABRATA).
  • In Mexico, we contributed to the “Words Matter” project, which helps journalists and media professionals report on mental health topics responsibly and with empathy.

Education and Training
In Brazil, we helped develop a comprehensive care guideline to improve mental health access, reduce stigma, and strengthen primary care treatment. The program includes evidence-based protocols, diagnostic tools, ongoing training for general practitioners, and integration with specialized care networks.

Government and Institutional Partnerships
We signed a Memorandum of Understanding (MoU) with Egypt’s Ministry of Health to support the “Your Health is Happiness” program—part of the national 100 Million Health initiative. The program aims to screen 2 million people for mental health conditions such as depression, anxiety, autism, and addiction, while also funding public awareness efforts and capacity building.

Research and Treatment Development
In Japan, Viatris submitted applications to the Ministry of Health, Labor and Welfare seeking approval for Effexor as a treatment for adults with generalized anxiety disorder—an area currently lacking approved options. In 2024, we also published results from a Phase 3 clinical study confirming the treatment’s safety and efficacy.

Exploring Art to Deepen Understanding of Mental Health
In Spain, the Viatris Foundation hosted “La Mente sobre el Lienzo” (“Mind on Canvas”) at the Museo Nacional Centro de Arte Reina Sofía. The event united psychiatrists and art experts to explore how art can be used to understand and express mental health experiences. Participants toured some of the museum’s most significant works, discussing how art can symbolize emotion, life experiences, and inner struggles, and how it can serve as a source of comfort and healing for those affected by mental health conditions.