Olive Klug: Building an Authentic Music Career with GoDaddy
When Olive Klug, who uses they/them pronouns, started developing their online presence, they wanted it to mirror the same creativity and purpose that define their music. In today’s music scene, where an artist’s digital footprint can carry as much weight as their live performances, the boundary between artistry and business is increasingly intertwined.
For Olive, choosing GoDaddy was more than just selecting a website platform — it was about finding tools that could accommodate the personal, collaborative, and sometimes chaotic nature of being a working musician.
“It’s been incredible to see GoDaddy grow throughout the years I’ve used it. Now, I can easily share my tour schedule, the online store has expanded, and the email marketing features are much more intuitive,” Olive shared.
Currently an independent singer-songwriter on tour with a steadily expanding fanbase that appreciates both their authenticity and artistic skill, Olive’s music career and understanding of being a creative entrepreneur have developed hand-in-hand. Their website, OliveKlug.com, acts as the central hub for both.
“It can be tricky to balance sometimes, but I like linking my creative work and business together,” Olive explained. “Sharing early stages of my songs on social media and receiving fan feedback turns the creative process into a collaborative experience, which I really enjoy.”
For Olive, their digital platform isn’t about perfection or glossiness. It’s about fostering connection. Their site is a one-stop destination for fans to access music videos, tour news, merchandise, and more — all while giving Olive direct access to their audience.
“Having a centralized place with the ability to email all my fans is incredibly valuable,” Olive noted. “Social media is fun, but algorithms make it hard to reach everyone consistently. My website lets me organize tour dates, album launches, video drops, and create a unified brand. Plus, GoDaddy’s email marketing tools let me send updates directly to subscribers, which is reassuring especially when platforms like TikTok feel unstable.”
Olive sees being an artist today as more than just making music. It’s about telling a story across different channels and treating every part of the journey as a creative act.
Their advice for fellow artists building a digital presence is straightforward:
“Have fun with it and let your site become an extension of your creative energy,” Olive said. “I’ve learned it’s important to view artistry as a full experience you shape for your audience, not just performing or writing songs.”
With a reflective voice and lyrics that feel intimate, Olive brings intentionality to their online space. OliveKlug.com isn’t merely for selling tickets or streaming new tracks — it embodies who they are, their vision, and how they invite their community to join their journey.
As Olive embarks on their tour, their website stands ready to evolve alongside them — adaptable, practical, and authentically theirs.
For Olive, choosing GoDaddy was more than just selecting a website platform — it was about finding tools that could accommodate the personal, collaborative, and sometimes chaotic nature of being a working musician.
“It’s been incredible to see GoDaddy grow throughout the years I’ve used it. Now, I can easily share my tour schedule, the online store has expanded, and the email marketing features are much more intuitive,” Olive shared.
Currently an independent singer-songwriter on tour with a steadily expanding fanbase that appreciates both their authenticity and artistic skill, Olive’s music career and understanding of being a creative entrepreneur have developed hand-in-hand. Their website, OliveKlug.com, acts as the central hub for both.
“It can be tricky to balance sometimes, but I like linking my creative work and business together,” Olive explained. “Sharing early stages of my songs on social media and receiving fan feedback turns the creative process into a collaborative experience, which I really enjoy.”
For Olive, their digital platform isn’t about perfection or glossiness. It’s about fostering connection. Their site is a one-stop destination for fans to access music videos, tour news, merchandise, and more — all while giving Olive direct access to their audience.
“Having a centralized place with the ability to email all my fans is incredibly valuable,” Olive noted. “Social media is fun, but algorithms make it hard to reach everyone consistently. My website lets me organize tour dates, album launches, video drops, and create a unified brand. Plus, GoDaddy’s email marketing tools let me send updates directly to subscribers, which is reassuring especially when platforms like TikTok feel unstable.”
Olive sees being an artist today as more than just making music. It’s about telling a story across different channels and treating every part of the journey as a creative act.
Their advice for fellow artists building a digital presence is straightforward:
“Have fun with it and let your site become an extension of your creative energy,” Olive said. “I’ve learned it’s important to view artistry as a full experience you shape for your audience, not just performing or writing songs.”
With a reflective voice and lyrics that feel intimate, Olive brings intentionality to their online space. OliveKlug.com isn’t merely for selling tickets or streaming new tracks — it embodies who they are, their vision, and how they invite their community to join their journey.
As Olive embarks on their tour, their website stands ready to evolve alongside them — adaptable, practical, and authentically theirs.
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