Subaru Highlights 2024 Impact in CSR Report, Earns Civic 50 Honor
Subaru of America, Inc. (SOA) has released its seventh annual Corporate Impact Report, reinforcing its enduring promise to be More Than a Car Company®. The report outlines the automaker’s sustained focus on its stakeholders—customers, employees, retailers, partners, and the broader community.
For the fifth year in a row, Subaru has earned a spot on Points of Light’s prestigious 2025 Civic 50 list, recognizing it as one of the most community-oriented companies in the nation. This achievement reflects Subaru’s consistent efforts to nurture a culture rooted in compassion and engagement, as detailed in the newly released report.
Yoichi Hori, Chairman and CEO of Subaru of America, stated:
"This report illustrates our latest progress in reducing our environmental footprint, fostering an inclusive and supportive workplace, and partnering with organizations that help enrich lives across the country. True impact is only possible through collaboration and shared purpose."
The 2024 Corporate Impact Report showcases Subaru’s accomplishments, key initiatives, and lasting influence throughout the past year. Among the highlights is Subaru’s top ranking for the second consecutive year as the No. 1 automotive brand on Forbes’ Best Brands for Social Impact list. Using data and real-world stories, the report captures how Subaru upholds its reputation for quality, safety, community engagement, and inclusive workplace values.
Jeff Walters, President and COO of Subaru of America, added:
"Our identity as More Than a Car Company drives us to embody the Subaru Love Promise® every day. It guides our actions and ensures that respect and compassion are felt in every connection—with our customers, our employees, and the communities we serve."
2024 Report Highlights:
Community Impact
For the fifth year in a row, Subaru has earned a spot on Points of Light’s prestigious 2025 Civic 50 list, recognizing it as one of the most community-oriented companies in the nation. This achievement reflects Subaru’s consistent efforts to nurture a culture rooted in compassion and engagement, as detailed in the newly released report.
Yoichi Hori, Chairman and CEO of Subaru of America, stated:
"This report illustrates our latest progress in reducing our environmental footprint, fostering an inclusive and supportive workplace, and partnering with organizations that help enrich lives across the country. True impact is only possible through collaboration and shared purpose."
The 2024 Corporate Impact Report showcases Subaru’s accomplishments, key initiatives, and lasting influence throughout the past year. Among the highlights is Subaru’s top ranking for the second consecutive year as the No. 1 automotive brand on Forbes’ Best Brands for Social Impact list. Using data and real-world stories, the report captures how Subaru upholds its reputation for quality, safety, community engagement, and inclusive workplace values.
Jeff Walters, President and COO of Subaru of America, added:
"Our identity as More Than a Car Company drives us to embody the Subaru Love Promise® every day. It guides our actions and ensures that respect and compassion are felt in every connection—with our customers, our employees, and the communities we serve."
2024 Report Highlights:
Community Impact
- Subaru employees contributed 15,590 hours to community service projects nationwide.
- The 2024 Subaru Share the Love® Event raised $31.7 million, increasing the lifetime total to $319.8 million since 2008.
- Subaru donated over $1.5 million to nonprofits based in Camden, NJ, underscoring its local commitment.
Love Promise in Action
- Subaru Loves to Help: Provided essential winter gear to more than 150,000 children through Operation Warm.
- Subaru Loves the Earth: Launched the nation’s largest corporate tree giveaway in partnership with The Arbor Day Foundation.
- Subaru Loves to Care: Delivered comfort kits and blankets to over 51,000 cancer patients through collaboration with The Leukemia and Lymphoma Society.
- Subaru Loves Learning: Reached more than 262,000 students via AdoptAClassroom.org.
- Subaru Loves Pets: Distributed over $3.2 million in grants, with support from The ASPCA, to animal shelters nationwide.
- Subaru Share the Love Event: Contributed to 830+ local charities and four national partners, setting a new record in donations.
Environmental Stewardship
- Reused 970,000 pounds of recycled material in vehicle floor mats.
- Remanufactured 51 million pounds of auto parts, helping avoid 155,000 metric tons of CO₂ emissions.
- Diverted 4.3 tons of food waste from landfills at the company’s Camden campus.
Employee Empowerment
- Subaru’s largest-ever Ignite Mentoring cohort included 162 mentor-mentee pairs.
- 30% of staff engaged in Employee Resource Groups (ERGs) promoting inclusivity and peer connection.
- Employees completed 4,377 hours of upskilling using LinkedIn Learning, with 1,236 users actively participating.
Customer Experience & Safety
- Subaru ranked as the top brand in the 2024 American Customer Satisfaction Index (ACSI), praised for vehicle safety, reliability, quality, and value.
- All 2024 Subaru vehicles sold in the U.S. come standard with EyeSight® Driver Assist Technology.
- 321,737 customers utilized MySubaru Connected Services, offering features such as collision alerts, emergency support, roadside assistance, and stolen vehicle recovery.
Click here to know more about Subaru’s Corporate Responsibility.
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