SKE Issues Anti-Counterfeit Warning to Protect Consumers
SKE has recently discovered counterfeit and imitation vaping products being sold in the marketplace that unlawfully use the SKE brand name, trademarks, product designs, and packaging without authorization.
These actions represent a direct violation of SKE’s intellectual property rights and may create potential risks to consumer safety and overall product performance. SKE treats such violations with utmost seriousness and enforces a strict zero-tolerance approach toward counterfeiting and unauthorized distribution.
These actions represent a direct violation of SKE’s intellectual property rights and may create potential risks to consumer safety and overall product performance. SKE treats such violations with utmost seriousness and enforces a strict zero-tolerance approach toward counterfeiting and unauthorized distribution.
Our Position
SKE would like to clarify the following:
- Products manufactured or distributed without SKE’s approval are not authentic SKE products.
- SKE does not approve, support, or tolerate the manufacture or sale of counterfeit or imitation items under any circumstances.
- Ensuring consumer safety and safeguarding fair market practices are core responsibilities of the brand.
Measures Implemented by SKE
To respond to this issue in a structured and responsible manner, SKE has taken the following steps:
Market Surveillance and Evidence Collection
- Continuous monitoring of both online and offline sales channels, including cross-border e-commerce platforms.
- Focused investigations in regions identified as higher-risk markets.
- Professional verification and documentation of suspected counterfeit products to preserve evidence.
Administrative and Legal Action
- Submission of formal complaints and reports to appropriate regulatory authorities.
- Initiation of legal proceedings against parties engaged in serious infringement, in accordance with applicable laws and regulations.
- Where lawful and appropriate, disclosure of representative enforcement outcomes.
Distribution Channel and Supply Chain Oversight
- Clear identification and regular updates of officially authorized SKE sales channels.
- Enhanced compliance standards and accountability requirements for distributors.
- Strengthened product traceability systems to identify and prevent irregular distribution.
Guidance for Consumers
SKE advises consumers to:
- Purchase only through official SKE Flagshop stores, authorized retailers, or verified partner platforms.
- Follow official verification instructions to confirm product authenticity before use.
- Report any suspected counterfeit products through SKE’s official customer service channels.
Where permitted by law, SKE will support consumers in protecting their legitimate rights and interests.
Long-Term Commitment and Industry Responsibility
Addressing counterfeit activity is an ongoing commitment rather than a one-time initiative. SKE will continue investing in product safety, regulatory compliance, and brand protection, while working closely with regulators, industry organizations, and partners to foster a more transparent and responsible vaping market.
SKE remains firmly committed to upholding the rule of law, prioritizing consumer safety, and maintaining long-term accountability as the foundation of sustainable brand trust.
Official customer support: support@skevape.com
SKE remains firmly committed to upholding the rule of law, prioritizing consumer safety, and maintaining long-term accountability as the foundation of sustainable brand trust.
Official customer support: support@skevape.com
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