New Holland Expands Sustainable Smart Dealer Network in Santa Fe
New Holland, part of CNH, has expanded its Smart Dealer model in Santa Fe by adding a main headquarters and three additional branches in partnership with official dealers Agroterra and Grosso Tractores.
With this expansion, the brand strengthens its dedication to providing customers with tailored support and consistently high-quality service.
Agroterra’s main site in Venado Tuerto underwent a major renovation and is now part of the Smart Dealer network. The facility spans 5 hectares, includes 3,500 m² of covered space, and features a dedicated area for live equipment demonstrations.
The upgraded dealership integrates several sustainability-focused improvements, such as parking-lot solar panels that generate up to 20% of the main building’s energy needs, systems for composting organic waste, a biodigester, permeable ground surfaces, and a municipal partnership for recyclable waste processing. As a member of the Avanterra Group, Agroterra also supports restoration and conservation initiatives at the Alma Guaraní Private Reserve.
Aligned with New Holland’s sustainability goals, the branches have likewise enhanced their recycling and waste management practices, reinforcing the company’s environmental commitment throughout their operations.
With this expansion, the brand strengthens its dedication to providing customers with tailored support and consistently high-quality service.
Agroterra’s main site in Venado Tuerto underwent a major renovation and is now part of the Smart Dealer network. The facility spans 5 hectares, includes 3,500 m² of covered space, and features a dedicated area for live equipment demonstrations.
The upgraded dealership integrates several sustainability-focused improvements, such as parking-lot solar panels that generate up to 20% of the main building’s energy needs, systems for composting organic waste, a biodigester, permeable ground surfaces, and a municipal partnership for recyclable waste processing. As a member of the Avanterra Group, Agroterra also supports restoration and conservation initiatives at the Alma Guaraní Private Reserve.
Aligned with New Holland’s sustainability goals, the branches have likewise enhanced their recycling and waste management practices, reinforcing the company’s environmental commitment throughout their operations.
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