Daily CSR
Daily CSR

Daily CSR
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KeyBank supports Norristown’s NPOs with grants



12/31/2022


KeyBank has announced two recent charitable grants to Norristown organizations that serve low-income individuals, families, and businesses.

The Enterprise Center received $15,000 to support its work with the Norristown Small Business Assistance Center (NSBAC), which assists minority-owned, women-owned, and veteran-owned microenterprises in the early stages of development. The KeyBank grant will help NSBAC's small business clients receive virtual and in-person business advisory services, such as business development support and evaluation, educational workshops, and a microloan program that connects business owners with available capital.

“The Enterprise Center appreciates KeyBank’s award to support diverse small businesses and Norristown’s thriving business ecosystem,” said Robin Pointer, Senior Development Manager at The Enterprise Center.

The KeyBank Foundation has also given $10,000 to the Genesis Housing Corporation of Norristown to fund the Pottstown Façade Improvement Project, which will renovate historic properties in low-income neighborhoods. The program began accepting applications in March 2022 and has so far provided grants for the preservation of 15 neighborhood residential, business, and commercial properties, as well as improvements to the neighborhood’s overall appearance. Genesis now expects to complete a total of 20 properties thanks to KeyBank's funding.

“Thanks to the support of KeyBank, the Pottstown Facade Improvement Program was a huge success and there is a waiting list for next year’s program,” said Judith S. Memberg, Executive Director of Genesis Housing Corporation.

“It has helped lower-income homeowners make exterior repairs and provided an incentive for local small businesses to upgrade their facades.”

KeyBank leaders from the Eastern Pennsylvania and Southern New Jersey markets recently met with both organisations to present KeyBank Foundation checks.

“KeyBank is committed to partnering with community organizations whose mission it is to improve the lives of underserved populations and neighborhoods where we do business,” said KeyBank Market President Jamie Tranfalia.

“Small business development and helping to create safe, vibrant communities are cornerstones of our philanthropic program and we are proud to partner with The Enterprise Centre and Genesis Housing Corp.”

KeyBank Foundation grants are made possible through Key's National Community Benefits Plan, which was launched in 2017 and has already delivered more than $18 billion in lending and investments across Key's national footprint to support affordable housing and community development projects, home and small business lending in low- and moderate-income communities, and philanthropic efforts focused on education, workforce development, and safe, vital neighborhoods