KeyBank, one of the leading financial institutions in the U.S., is deepening its commitment to helping clients succeed by implementing Personetics’ Cognitive Banking technology. This platform is designed to build stronger client relationships and support individuals in reaching their financial objectives.
According to KeyBank’s 2025 Financial Mobility Survey, financial stress is rising among Americans, especially as they juggle economic challenges and personal financial goals. Notably, over half (51%) of Gen Z respondents reported actively working to improve their financial outlook. This aligns with findings from Personetics’ Global Consumer Banking Survey, which revealed that 70% of consumers want banks to offer real-time insights into their spending and savings to promote financial well-being.
In response to this demand—particularly from younger customers—KeyBank will implement Personetics’ Engage solution, which provides tailored insights and suggestions based on individual financial behavior.
“Our mission is centered around helping our clients and communities prosper,” said Emily Gessner, Head of Consumer Digital at KeyBank. “With the support of Personetics’ platform, we aim to ease the financial strain many people face by offering personalized, real-time guidance to help them better manage their money and plan for the future.”
Udi Ziv, CEO of Personetics, added, “As KeyBank commemorates its 200-year legacy, we’re proud to collaborate with an institution that shares our forward-thinking approach. This partnership goes beyond innovation—it’s about using smart technology to build meaningful connections between banks and their customers.” Cognitive Banking transforms how financial institutions engage with clients, ultimately strengthening trust and loyalty.
Click here to know more on Personetics and Cognitive Banking.
According to KeyBank’s 2025 Financial Mobility Survey, financial stress is rising among Americans, especially as they juggle economic challenges and personal financial goals. Notably, over half (51%) of Gen Z respondents reported actively working to improve their financial outlook. This aligns with findings from Personetics’ Global Consumer Banking Survey, which revealed that 70% of consumers want banks to offer real-time insights into their spending and savings to promote financial well-being.
In response to this demand—particularly from younger customers—KeyBank will implement Personetics’ Engage solution, which provides tailored insights and suggestions based on individual financial behavior.
“Our mission is centered around helping our clients and communities prosper,” said Emily Gessner, Head of Consumer Digital at KeyBank. “With the support of Personetics’ platform, we aim to ease the financial strain many people face by offering personalized, real-time guidance to help them better manage their money and plan for the future.”
Udi Ziv, CEO of Personetics, added, “As KeyBank commemorates its 200-year legacy, we’re proud to collaborate with an institution that shares our forward-thinking approach. This partnership goes beyond innovation—it’s about using smart technology to build meaningful connections between banks and their customers.” Cognitive Banking transforms how financial institutions engage with clients, ultimately strengthening trust and loyalty.
Click here to know more on Personetics and Cognitive Banking.