Daily CSR
Daily CSR

Daily CSR
Daily news about corporate social responsibility, ethics and sustainability

Eastman's Project Balanced: Award-Winning Digital Innovation Driving Molecular Recycling Excellence


Eastman's innovative digital initiative, "Project Balanced," has secured the company's position among the esteemed recipients of the 2024 CIO 100 awards. These awards, bestowed by Foundry's CIO for over 25 years, honor organizations globally for their exceptional achievements in IT, reflecting both strategic vision and operational excellence.
"Project Balanced" introduces a digital twin solution designed to facilitate the tracking of Eastman's mass balanced recycled content. This technology enables seamless monitoring from the collection of waste plastic at their molecular recycling facility in Kingsport to the delivery of finished products to customers worldwide. Its transparent and easily auditable framework not only ensures accountability but also facilitates the swift expansion of Eastman's molecular recycling initiatives.
“This recognition is a testament to the hard work and dedication of our team in leveraging innovative digital solutions to drive business value and make a positive impact not only on Eastman, but on the world,” said Aldo Noseda, Eastman vice president and chief information officer.

“Receiving this CIO 100 award is both humbling and rewarding.”