Daily CSR https://www.dailycsr.com/ us 2026-09-07T23:15:14+02:00 tag:https://www.dailycsr.com,2026:rss-97602183 Outcast Expands Festival Presence with Splash House & Portola Thu, 06 Aug 2026 16:29:00 +0200 us Debashish Mukherjee Outcast Expands Festival Presence with Splash House & Portola

Outcast is expanding its presence on the festival circuit through new collaborations with Goldenvoice Festivals, Splash House, and Portola. The partnerships will introduce the brand’s signature Le Club Outcast concept to two of the most prominent music events in the United States, further strengthening its position at the intersection of fashion, music, and nightlife culture.

As an official apparel sponsor of both Splash House and Portola, Outcast is continuing its strategy of engaging audiences in spaces where its community naturally comes together. The collaborations are designed to create memorable, culture-led experiences that extend beyond traditional festival sponsorships.

The first activation will take place in August at Splash House in Palm Springs, California, spanning two consecutive festival weekends. Guests will be able to experience Le Club Outcast at the Renaissance Palm Springs Hotel, where the brand will host a custom 20-by-15-foot cabana lounge. The space will offer an assortment of festival-focused experiences, including two exclusive metallic bikini styles available for purchase, branded popsicles for guests to enjoy, beer pong, and a lively atmosphere that carries through to the festival’s Afters programming.

In September, Outcast will bring its festival concept to Portola in San Francisco. Within the event’s VIP area, the brand will create a corner-store-inspired installation featuring “Club Concessions,” exclusive merchandise, and interactive content opportunities. Festival attendees with general admission tickets will also have access to co-branded hoodies created by Outcast, available exclusively at the Portola merchandise tent during the September 26–27 event.

According to Christina McGonagle, Chief Marketing Officer at Outcast, the brand’s longstanding connection to festival culture made the collaborations a natural progression. Outcast views festivals as an important channel for engaging directly with its audience, while the partnerships provide opportunities to build distinctive, community-focused experiences across different locations.

The new activations follow the success of Le Club Outcast in Ibiza, where Outcast used creator-led experiences and social-first storytelling to develop an immersive brand environment in real time. The latest collaborations with Goldenvoice Festivals, Splash House, and Portola build on that approach, bringing the brand closer to festival audiences through experiential spaces, curated programming, and limited-edition products.

ICA PRESS CONTACT
Eboni Chase | eboni@infinitycreativeagency.com
Sylvie Weinstock | sylvie@infinitycreativeagency.com

OUTCAST PRESS CONTACT
Hailey Kodora | hailey@outcast-clothing.com


]]> https://www.dailycsr.com/photo/art/imagette/97602183-67964845.jpg https://www.dailycsr.com/Outcast-Expands-Festival-Presence-with-Splash-House-Portola_a6028.html tag:https://www.dailycsr.com,2026:rss-93604864 Dove Hot Seats Returns with Grammy Awards Ticket Giveaway Fri, 09 Jan 2026 06:18:00 +0100 us Debashish Mukherjee Dove Hot Seats Returns with Grammy Awards Ticket Giveaway
Dove is dedicated to connecting music fans with the world’s most coveted live performances, so they can enjoy every beat and dance move with total confidence—no concerns about odor holding them back. As an official partner of the Recording Academy, Dove is tapping into the Grammy Awards as a powerful cultural moment, creating standout fan experiences while reinforcing music as a core driver of the brand’s cultural influence.

Raising the volume even higher, Dove Whole Body Deo is bringing back Hot Seats 2.0, a fan-centered program built to open doors to the biggest music moments of the year. Along with exclusive access, the initiative equips fans with Dove Whole Body Deo, giving them the confidence to move, dance, and celebrate freely. As the most talked-about whole-body deodorant brand, Dove is offering consumers the chance to win tickets to the 2026 Grammy Awards, happening in Los Angeles on Sunday, February 1. For viewers tuning in from home, Dove will also unveil a new Let Your Body Body campaign and TV commercial airing during Music’s Biggest Night.

The first Hot Seats drop of the year launches on Friday, January 9, with NOW That’s What I Call Hot!—a throwback-style infomercial inspired by early-2000s pop culture. The spot highlights Dove’s new alcohol-free Whole Body Deo Spray, designed to keep you feeling confident and comfortable without irritation. Staying true to the iconic NOW format, the campaign mixes high-energy choreography, deodorant sprays, Y2K-inspired visuals, and clips from Dove’s remix of a popular early-2000s track. Rolling out across Dove’s social channels, the teaser invites fans to enter the sweepstakes through a nostalgic call-to-action: dialing a classic 1-800-style number. By calling 1-855-DOVE-WBD, consumers can enter for a chance to win Grammy tickets or other prizes.

“Today, cultural relevance is driven by real fan engagement, and Hot Seats delivered meaningful impact in its first year,” said Kevin Tolson, Head of Dove & SheaMoisture Deodorants at Unilever. “We didn’t just reach audiences—we connected with them through music, which is a genuine passion point. Dove already holds strong awareness in deodorant, and Hot Seats helped reinforce that. With 95% of young adults looking for in-person experiences tied to their digital interests, we’re scaling the program in year two to unlock moments that once felt out of reach.”

Dove Hot Seats: Grammy Edition
Designed for the fans who fuel the music industry, Dove Hot Seats: Grammy Edition will award three Grand Prize winners with tickets to the Grammy Awards, plus additional prizes.
  • Dial the Hotline: Fans can call 1-855-DOVE-WBD (1-855-368-3923) starting Friday, January 9, at 12:01 a.m. ET. The hotline will be live for only 72 hours—a fun reference to Dove’s 72-hour freshness.
  • Follow the Prompts and Leave a Message: Callers will hear a Y2K-inspired voice—featured in NOW That’s What I Call Hot!—that walks them through the rules. To enter, participants must leave a voicemail with their contact details and explain what makes them feel hot, not irritated. Each voicemail counts as one official entry.
  • Winner Selection: Once the hotline closes on Monday, January 12, at 12:01 a.m. ET, three Grand Prize winners will be randomly selected to receive Grammy tickets for themselves and a guest. First- and Second-Prize winners will also be chosen. All winners will be contacted directly, with one prize awarded per person.
Dove Hot Seats is an ongoing Dove Deo initiative aimed at helping music lovers access the most in-demand concerts and festivals throughout the year. Built around the idea of letting your body move with confidence, the program is supported by Dove Deo products designed to keep up with every dance floor moment. Throughout 2026, Dove will continue unlocking major music experiences, offering more opportunities to win tickets and long-lasting deodorant.

Introduced in late 2024, the Dove Whole Body Deo range includes sprays, sticks, and creams that deliver long-lasting freshness from head to toe. The line is available nationwide at major mass, grocery, and drug retailers, with a suggested retail price of $12.99.

For more details, follow @Dove on social media or visit Dove.com.

The Grammy Awards will return to Los Angeles’ Crypto.com Arena on Sunday, February 1, 2026, airing live on CBS and Paramount+ from 8:00–11:30 p.m. ET / 5:00–8:30 p.m. PT.

The Grammy Awards Premiere Ceremony® will take place earlier that day at the Peacock Theater at 12:30 p.m. PT and will stream live on live.grammy.com and the Recording Academy’s YouTube channel.

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