TCL, a worldwide innovator in display solutions, has announced that its TCL NXTPAPER 70 Pro smartphone has earned the Eye-Care Display Technology Gold Award at the 2025–2026 Global Top Brands Awards, presented during CES 2026. In addition to this top honor, the device also secured multiple distinctions, including recognition at the 2026 CES Picks Awards and praise from leading international media outlets.

TCL’s NXTPAPER smartphone lineup has previously received CES Innovation Awards in both 2024 and 2025, along with the 2025 IFA Innovation Award. Collectively, these achievements underscore TCL’s leadership in people-focused display innovation and reflect its ongoing commitment to the philosophy of “Technology for Good.”

The Global Top Brands Awards, established by International Data Group (IDG) and supported by International Data Corporation (IDC) and prominent consumer electronics publication TWICE, honor companies that demonstrate excellence through in-depth assessments of technological advancement and global market growth. The awards serve as a benchmark for recognizing brands that hold a strong and influential position within the global technology landscape.

Created to deliver exceptional visual comfort for everyday digital use, NXTPAPER technology has continued to evolve since its introduction in 2021 and has now reached its fourth generation. NXTPAPER 4.0 advances eye-care performance by integrating seven key technologies across both hardware and software, offering a holistic solution designed to reduce eye strain. Repeated recognition at major global events such as CES and IFA—two of the most influential technology exhibitions worldwide—further validates TCL’s long-term vision and innovation leadership in display technology.

With the launch of the TCL NXTPAPER 70 Pro, the company is broadening access to its certified eye-care display technology, enabling more users to benefit from enhanced viewing comfort and advancing its “NXTPAPER for All” initiative.

Engineered for seamless use across varied environments, the TCL NXTPAPER 70 Pro delivers consistent, all-day visual comfort from daylight to nighttime, indoors or outdoors. The device intelligently adapts to changing lighting conditions and aligns with users’ natural circadian rhythms, providing a calm, stable, and lifelike viewing experience. Designed for individuals who value eye health without compromising on digital engagement, the NXTPAPER 70 Pro goes beyond being a conventional smartphone—offering vivid, accurate colors, minimal glare, and reduced blue light exposure, even under intense lighting or prolonged usage.

As digital technology becomes increasingly embedded in everyday life, TCL remains committed to shaping this future with responsibility and care. By continuing to push the boundaries of innovation, TCL aims to create technology that not only enhances how people live and connect, but also prioritizes well-being—empowering users to see, create, and experience the world in healthier, smarter, and more inspiring ways.

Click here to know more about how TCL NXTPAPER redefines eye comfort.

In today’s landscape, a company’s purpose can’t simply live in a mission statement or a quarterly update. It must be woven into the processes, technologies, and everyday decisions that define how we collaborate, lead, and contribute to our communities.

As Benevity’s Chief AI Officer, I believe that when used responsibly, artificial intelligence has the capacity to turn this vision into reality. That belief is driving the evolution of both our platform and our philosophy around AI.
 
AI as the Engine for Purpose-Driven Transformation
At Benevity, AI isn’t treated as a standalone feature — it’s fundamental to our mission of helping the world’s most influential organizations create meaningful, measurable social impact.

Our goal is simple: empower companies to manage their purpose-driven programs with the same precision and scale they apply to their core business operations. To achieve that, we’re reimagining how impact work happens — especially for small teams managing large ambitions and rising stakeholder expectations.

This next phase of AI in CSR platforms represents a transition from being a system of record to a system of action. Traditional record systems capture data and activity but often remain siloed. A system of action, by contrast, unites intelligence, data, and automation to mobilize people, connect them to purpose, and translate insights into outcomes.

Our Enterprise Impact Platform exemplifies this transformation. It doesn’t just support CSR teams — it partners with them. AI capabilities within the platform help identify the right people for the right initiatives, automate reporting and storytelling, match grants more efficiently, and forecast program success. By reducing manual workload, our AI acts as an empowering teammate — augmenting human intelligence, anticipating needs, and enabling faster, smarter decisions.
 
AI as a True CSR Partner
What sets our approach apart is that Benevity’s AI isn’t built for novelty; it’s built for empathy, context, and purpose. We’re designing intelligent agents that enhance human expertise — not replace it.

We envision a world where:

In these examples, AI acts less like software and more like a teammate — one that handles background work so people can focus on creativity, judgment, and connection.
 
Corporate Purpose 2025: AI’s Growing Role in CSR
Findings from the 2025 Benevity Impact Labs State of Corporate Purpose Report show why this shift matters now. Over half of companies expect grant budgets to rise this year, bringing greater complexity for CSR administrators. Many have already turned to AI:

The message is clear — the demand for responsible, AI-powered impact is growing. Organizations want tools that increase efficiency, deepen engagement, and make outcomes measurable. Nonprofits seek stronger, faster corporate collaboration. And employees want purpose to be as accessible as their email or chat apps.
 
Benevity’s Three Pillars of Responsible AI
To adapt to AI’s fast-moving landscape, our approach is anchored in three core principles: Efficiency, Engagement, and Impact.

Efficiency – Simplifying CSR operations for strategic focus
Administrative work consumes significant time — sometimes 20% of total hours. This year, Benevity will launch an AI solution to automate matching request reviews, speeding approvals and freeing teams to focus on partnerships and long-term strategy.

Engagement – Personalizing participation through AI insights
With nearly two decades of data and billions in donation flows, we understand what motivates employees. AI enhances that knowledge by tailoring opportunities, optimizing timing, and surfacing the initiatives that resonate most. Even a 1% lift in engagement at a 10,000-person company could represent as much as $400,000 in retained value.

Impact – Streamlining storytelling and reporting
Storytelling has always been one of CSR’s biggest challenges. AI can help generate reports, tailor content for various audiences, and quickly produce communications during crises. This leads to faster, more authentic reporting that demonstrates tangible value across stakeholders.

These principles turn AI from a concept into a concrete driver of efficiency, engagement, and meaningful impact — reinforcing Benevity’s dual role as both technology innovator and purpose catalyst.
 
Embedding Responsible AI into Benevity’s DNA
Our AI evolution isn’t limited to the platform — it’s embedded throughout our organization. We’ve made key investments to ensure every innovation is grounded in ethics, transparency, and trust:

Internally, we’re also leveraging responsible AI to streamline workflows, boost productivity, and scale operational excellence — lessons we then pass along to our clients.
 
The Future of AI-Enabled Purpose
This movement extends beyond Benevity. The next generation of CSR tools will integrate directly into everyday workspaces — Slack, Microsoft Teams, Google Workspace — bringing purpose directly into the flow of work. Employees won’t need to log into a separate system; purpose will appear naturally within their daily interactions.

Our goal is to ensure Benevity’s capabilities power those experiences, helping people act on their values in real time. When purpose becomes that embedded — shaping decisions, nudges, and workflows — it stops being an initiative and becomes a way of working. That’s the future we’re building toward: purpose at work.
 
Scaling Social Impact Through AI
In the months ahead, we’ll unveil more examples of how Benevity is applying responsible AI across our platform, including:

We’ll continue co-creating this future with our community of clients, nonprofit collaborators, and innovators — defining together what responsible AI should look like in the CSR space.

The future of purpose-driven work will be guided by AI — but its true power will always come from human connection, creativity, and meaning.

In 2005, Hurricane Katrina emerged in the Gulf of Mexico, intensifying into a Category 5 storm that severely impacted New Orleans. In the wake of this disaster, Cisco deployed its then-named Tactical Operations (TacOps) team to help restore critical communications for emergency personnel and affected communities.

Two decades later, TacOps has grown into Cisco Crisis Response (CCR), a global initiative focused on delivering emergency connectivity. This program now includes a network of over 800 trained Cisco employees who volunteer to support disaster relief efforts.

The CCR Community is prepared to mobilize quickly in response to both natural disasters and humanitarian emergencies. Their goal is to provide the essential connectivity that helps first responders evaluate community needs, coordinate response strategies, and support recovery efforts. Just as importantly, they enable those impacted to contact loved ones and access vital services.

To ensure they are ready when called upon, CCR volunteers regularly participate in hands-on and virtual training sessions. These prepare them to establish communication infrastructure under extreme conditions.

Recently, training sessions were held in Rome and Munich. I spoke with three attendees: Michele Festuccia, a solutions engineering leader; Maurizio Cocco, a solutions engineer—both based in Italy—and Anna Boom, a customer experience leader from Germany. They shared insights into their experiences and motivations.

Volunteers Driven by Purpose
When asked what drew her to the CCR Community, Anna shared that witnessing the wide range of disaster responses—ranging from hurricanes to wildfires—inspired her to contribute. “It felt like an incredible opportunity to give back,” she said.

This sense of purpose resonates with many CCR volunteers, who are united by a desire to serve others during times of crisis. Cisco’s advanced connectivity solutions provide a unique platform for making a meaningful impact.

Michele emphasized the importance of training: “Being prepared means we’re ready to respond to critical situations when the need arises.”

More Than Just Technology
The CCR role goes beyond technical skills. Anna noted that crisis simulations during training revealed the importance of human connection. “We learned that responding to emergencies isn’t just about technology—it’s about understanding people and adapting to high-pressure environments,” she explained.

In addition to technical expertise, CCR volunteers must demonstrate empathy, resilience, and adaptability. These soft skills are just as critical as the equipment they deploy, including rapid response kits and the Network Emergency Response Vehicle (NERV).

A Culture of Giving
Cisco’s culture strongly emphasizes social responsibility. In fiscal year 2024, over 70,000 employees globally participated in service initiatives—marking the fifth consecutive year where more than 80% engaged in volunteering.

Maurizio reflected on this ethos, sharing, “Supporting communities during difficult times is ingrained in who we are.” He recounted joining forces with Michele’s team during the 2016 earthquake in central Italy, using Cisco technology to build a hybrid response solution.

Michele added, “Joining CCR gave us access to more tools and a broader network to increase our impact. As Maurizio said, giving back is just part of who we are.”

Global Presence, Local Strength
Speaking with the three volunteers underscored the value of having trained personnel across the world. CCR’s global reach means they can respond quickly and effectively—especially when local knowledge and language skills are essential.

For instance, sending a non-Italian speaker to an Italian disaster zone isn’t ideal. With 800 volunteers worldwide, CCR can ensure the right people are deployed to the right places, improving both efficiency and effectiveness.

Training for Impact
The training programs in Munich and Rome emphasized the importance of clear protocols and readiness.

Maurizio noted, “Every volunteer needs to be managed effectively so that they can truly help, not hinder.” Michele echoed this sentiment: “We learned how important it is to understand your role and to operate in sync with others during a crisis.”

The Broader Value of Giving Back
Our conversation also explored how humanitarian work benefits Cisco beyond the immediate relief it provides.

Michele explained that engaging in crisis response helps build trust and strengthen Cisco’s reputation. “It’s a powerful way to show who we are as a company,” he said.

Inspired to Serve
The passion and commitment shown by CCR volunteers is inspiring. Their efforts highlight how volunteerism goes beyond assistance—it builds relationships, nurtures hope, and reinforces a shared humanity.

Anna summed it up beautifully: “Volunteering is a meaningful way to support both the community and Cisco—it’s something we’re proud to be part of.”

As we recognize Global Volunteer Month, may their stories encourage us all to find our own ways to give back. Whether through skilled volunteering, everyday acts of kindness, or direct community service, every contribution counts.