Infosys, a leading provider of AI-driven consulting and technology solutions, has partnered with the Association of National Advertisers' (ANA) Global CMO Growth Council and LIONS, the organization behind the Cannes Lions International Festival of Creativity, to introduce the CMO AI Hub. The new platform leverages artificial intelligence to foster knowledge-sharing among Chief Marketing Officers by consolidating expertise, insights, and experiences from top marketing leaders and organizations around the world.

Powered by Infosys Aster, the company's AI-enhanced marketing platform, the CMO AI Hub integrates curated content from the ANA, LIONS, and the Infosys Knowledge Institute, Infosys' research division. The platform provides a secure, conversational environment specifically designed for senior marketing executives. It incorporates strong governance measures, privacy-focused architecture, and human oversight to ensure reliability, trust, and enterprise-level scalability.

Created exclusively for members of the ANA Global CMO Growth Council, the Hub converts the collective expertise of the marketing community into an on-demand resource. CMOs can describe business challenges using natural language and receive tailored insights generated from research, case studies, and executive viewpoints, helping them make faster and more informed decisions.

The initiative addresses a key concern among marketing leaders: understanding and adapting to the growing influence of AI. The launch coincides with the release of the CMO AI Playbook, developed by the Infosys Knowledge Institute through extensive research, including interviews with CMOs, discussions with marketing executives at global industry events, and contributions from ANA members. While the Playbook documents these findings, the AI Hub transforms them into a practical, everyday decision-support tool.

Key features of the CMO AI Hub include:

Nick Primola, Group Executive Vice President at the ANA and head of the Global CMO Growth Council, noted that CMOs were seeking actionable guidance that could support critical decision-making in real time. He said the AI Hub transforms the collective knowledge of leading marketers and industry experts into a readily accessible resource, helping members make better-informed decisions in a fast-moving marketing environment.

Simon Cook, CEO of LIONS, emphasized that the Growth Council was established to unite world-class marketers and accelerate growth opportunities. He described the AI Hub as a significant advancement of that vision, giving members immediate access to the community's collective expertise. Cook also highlighted that AI and creativity work best together, combining human judgment with technological speed while keeping people at the heart of the process.

Sumit Virmani, Global Chief Marketing Officer at Infosys, stated that AI offers marketers an opportunity to expand beyond operational efficiencies and strengthen marketing's contribution to business growth. By blending the expertise of leading marketers with an AI-enabled platform, the CMO AI Hub turns scattered information into shared intelligence, empowering marketing leaders to make smarter decisions and generate greater business value.

As part of New York Tech Week, MuleRun hosted its event, "Go AI Native with MuleRun – Key Features Update," on June 3, bringing together professionals from fintech, e-commerce, marketing, and technology sectors to discuss the growing adoption of AI agents and what it takes for organizations to become truly AI-native.

Featured Industry Leaders
The event showcased insights from three prominent speakers:

Building an AI-Native Future with MuleRun
During his keynote presentation, Cheng Fu highlighted how AI agents have evolved from experimental concepts into practical tools deployed at scale. He emphasized that the true innovation lies not in the technology itself, but in integrating AI as a reliable and collaborative partner within teams. According to Fu, anyone can now create AI agents tailored to their specific workflows, making AI-powered productivity accessible today rather than a distant possibility.

Designed to support organizations of every size—from solo entrepreneurs and small businesses to large enterprises—MuleRun enables companies to transition toward AI-native operations. Within just eight months of launch, the platform has attracted more than one million users and continues to strengthen its presence in the enterprise market.

Panel Discussion: AI as a Partner, Not a Replacement
During the panel discussion, speakers agreed that organizations often struggle with AI adoption when they view the technology as a direct replacement for employees rather than a tool that complements human expertise. They stressed the importance of maintaining strong business fundamentals and human judgment alongside AI implementation.

Cheng Fu described AI as a highly capable analytical assistant that can automate a significant portion of repetitive work, allowing employees to focus on creativity, strategic thinking, and relationship-building. Rather than relying solely on specialized AI engineers, he encouraged companies to empower frontline employees to develop AI-driven solutions that improve their own workflows.

The panel also noted that future success will depend on professionals who combine technical proficiency with strong interpersonal and creative skills. Ultimately, the discussion concluded that AI's greatest impact will come from transforming how organizations operate. Enterprises that successfully embrace AI-native ways of working will be best positioned to unlock gains in both efficiency and innovation.

“AI should not replace human judgment—it should enhance it,” said Cheng Fu, Principal Product Manager, MuleRun.

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