RIMAN, the global beauty and wellness company built around Korean innovation and traditional ingredients, has expanded its international network to 22 markets following four new market launches. France, Germany and Romania joined the company's international operations on September 9, with Ecuador following on September 15.

The latest expansion represents another step in RIMAN's international development strategy, increasing its reach across key markets in both Europe and Latin America.

Expanding across Europe
The entry into France, Germany and Romania brings RIMAN's European presence to seven countries. The three new markets join its existing operations in the United Kingdom, Ireland, Spain and Italy.

The expansion comes as interest in Korean beauty products and skincare continues to grow across European markets, providing RIMAN with a wider platform from which to develop its regional business.

RIMAN's European headquarters are located in London, where the company provides independent Planners with training, business resources and regional events. Its multilingual customer-support and logistics capabilities in the United Kingdom and Germany are also designed to support the company's growing European operations.

Strengthening its Latin American footprint
Ecuador becomes RIMAN's sixth Latin American market, following Mexico, Chile, Colombia, Peru and Costa Rica.

The company is using the experience and infrastructure developed through earlier market launches to support its expansion in the region. Its Mexican operation serves as an important regional hub, providing operational resources and experience as RIMAN establishes its presence in additional Latin American countries.

Youngsu Hwang, Chief Sales Officer of RIMAN, described the four-market launch as a significant stage in the company's international expansion. He said the strategy extends beyond simply entering new territories and focuses on developing local leadership, infrastructure and regional capabilities that can support sustainable long-term business growth while maintaining alignment with RIMAN's broader global strategy.

With operations now covering 22 markets worldwide, RIMAN plans to continue strengthening regional infrastructure, developing local leadership teams and increasing access to its Korean beauty and wellness portfolio. The company will use these initiatives as it moves into the next stage of its international expansion.

Mediheal, a Korean dermacosmetic brand recognized for its research-driven, performance-focused skincare formulas and treatment staples, is expanding its presence in the U.S. market with a nationwide launch of its PDRN Collection. The products will be available in more than 1,400 Ulta Beauty locations starting February 11, 2026.

The rollout brings the brand’s well-known PDRN lineup to Ulta shoppers, including the PDRN Lifting Pad, PDRN Lifting Serum, and Rose PDRN Essential Sheet Mask. These products feature vegan PDRN sourced from rose, offering an alternative to conventional animal-based PDRN. Thanks to its smaller molecular structure, rose-derived PDRN is designed to penetrate the skin more efficiently for faster absorption.

Since its introduction in South Korea, the collection has generated strong consumer demand, gaining a reputation for delivering visible pore-refining, lifting, and skin-rejuvenating effects. This success further reinforces Mediheal’s reputation as a leading innovator in the K-beauty industry.

Following the global success of its toner pads—surpassing 32 million units sold worldwide—the brand’s partnership with Ulta Beauty aligns with growing U.S. interest in high-performance, clinically inspired skincare. By introducing its top-performing Korean formulations to a major U.S. retailer, Mediheal is accelerating its international growth and solidifying its role in next-generation skincare solutions.

A Mediheal spokesperson commented that American consumers are increasingly prioritizing proven, results-oriented skincare, particularly products that support the skin barrier and combat aging. They expressed enthusiasm about making the brand’s dermatology-backed pore-tightening and firming products widely available through Ulta Beauty’s nationwide stores.
Mediheal’s U.S. expansion follows its strong market leadership in South Korea, where it has ranked as the top-selling skincare brand at Olive Young for two consecutive years, outperforming more than 3,000 competing brands.

Click here to see Mediheal's PDRN Collection.